About this position
Location: Sydney, filming regularly at our Alexandria & Miranda stores
Baby Village is looking for a creative, confident content creator to help us grow our presence on Instagram and TikTok. This is a part-time contractor role, perfect for someone who knows the parenting world and can bring warmth, fun, and relatability to our brand.
What we're looking for:
Likely a new mum, or someone who naturally connects with the parenting community
Based in Sydney and available two days a week
Confident filming herself and speaking directly to camera
Already active on Instagram or TikTok with a down-to-earth, engaging style
Has a strong eye for what resonates with parents online (tone, trends, aesthetics)
Comfortable with basic editing (Reels, TikTok, transitions, text overlays)
Genuinely interested in baby and toddler products
The role:
Create and deliver 4-5 short videos per week (mainly Reels/TikToks)
Capture authentic, relatable content in-store and behind the scenes
Collaborate with our marketing team on campaign ideas and brand moments
Keep content fun, polished, and aligned with seasonal and social trends
How to apply:
Email marsha@babyvillage.com.au with:
A short intro about yourself
Your Instagram/TikTok handle or examples of your video work
Why you’d be excited to work with us