In-House Publicist

VP MUSIC GROUP INC Jamaica, New York, United States

About this position

Position Summary
VP Music Group is a leading reggae and Caribbean music label with a long-standing reputation for developing and promoting artists worldwide. We are looking for a motivated professional who can manage publicity campaigns, media outreach, and brand visibility to support our artists and releases.    The In-House Publicist is responsible for developing and executing strategic public relations initiatives that strengthen the company’s public image, media presence, and brand voice. This role bridges marketing, communications, and media outreach to ensure consistent messaging across all channels while proactively managing public perception and media relationships.
Key Responsibilities
Develop and implement comprehensive public relations strategies aligned with company goals
Support and execute promotional campaigns across digital and traditional media platforms
Strengthen and maintain the company’s voice and brand presence through online and offline channels
Manage media relationships, including pitching stories, cultivating press contacts, and coordinating interviews
Draft press releases, speeches, media statements, and other public communications
Provide solutions and communications strategies during public relations challenges or crisesCollaborate with internal business units to identify PR needs and opportunitiesResearch media outlets, journalists, and influencers to expand outreach effortsMonitor media coverage and public perception to inform strategy adjustmentsQualifications & SkillsStrong written and verbal communication skillsProven ability to craft compelling press materialsMedia pitching and relationship management experienceCrisis communication and problem-solving skillsStrategic thinking with attention to brand consistencyAbility to collaborate cross-functionallyStrong organizational and project management skills
9 am - 6 pm

Salary Information

$50000.0 - $65000.0 Annual Salary

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