About this position
Are you ready to take command of our brand-new Online Casino and shape a product built for the future of iGaming?
Picklebet is a cutting-edge sports, racing and esports betting platform redefining the wagering experience for a modern audience. Currently a top 10 operator in Australia, we are expanding offshore with the launch of our brand-new Online Casino vertical, built upon our proprietary technology platform. We are seeking an ambitious, commercial-minded Head of Casino (iGaming) to lead the charge as we establish and scale this product from the ground up.
About the Role:
As our Head of Casino, you will lead the Casino vertical, defining the strategy, product, and commercial direction as Picklebet enters the iGaming space.
As Picklebet expands from sportsbook into casino, this role will act as the internal subject-matter expert for iGaming, setting best practice and guiding the business on how to build a sustainable, compliant, and commercially successful casino offering.
This role offers a rare opportunity to truly own and shape a vertical at Picklebet, connecting senior strategy with successful commercial, operational and product delivery.
What You’ll Be Doing:
Commercial & P&L Management
- Own casino strategy and performance decisions, using data and market insight to continuously refine the commercial direction of the vertical.
- Take operational ownership of the Casino P&L; monitor revenue, promotional costs, and GGR performance to ensure targets are achieved and spend is optimized.
- Stay informed on industry trends, player preferences, and competitor activity to support data-driven decision-making.
Product & Portfolio Operations
- Oversee the end-to-end Casino product offering, from provider / game selection and approvals to performance reviews, to ensure a strong, engaging portfolio.
- Lead commercial negotiations with game providers and platform partners, setting supplier strategy and standards while partnering with the executive team as required.
- Work closely with the Casino product squad to develop and refine the Online Casino product offering.
Marketing & CRM Execution
- Define operational requirements for CRM and Marketing teams, providing input into the planning and execution of campaigns and promotional product offerings to maximize efficient player engagement and retention.
- Ensure the delivery of a market-leading digital wagering experience across all touchpoints.
Leadership & Collaboration
- Build, lead, and scale the Casino team, setting clear expectations, standards, and ways of working as the team grows
- Partner closely with Marketing, Product, Finance, and Operations to ensure seamless delivery across all Casino initiatives.
What We’re Looking For:
- Experience: 5+ years experience in online gaming, with significant exposure to Online Casino operations, product, or commercial leadership roles. At least 1-2 years of people management experience is required.
- Commercial Mindset: Strong understanding of Casino revenue drivers, bonus efficiency, and GGR optimization.
- Casino Product Expertise: Strong grasp of Casino content, player behavior, incentives, and portfolio management.
- Analytical Skills: Data-driven approach with the ability to interpret performance metrics and player insights to guide strategy.
- Proactive Leadership: A hands-on leader who can build strong relationships and motivate a team to achieve ambitious goals.
Perks & Benefits:
- Ground-Floor Opportunity: Be the driver of a new vertical in a fast-scaling company that prioritizes internal development.
- Flexible Working: We trust our team. Combination of WFH and office arrangements to suit your lifestyle and productivity.
- Brisbane Hub: Pathway to Australian visa sponsorship within your first 12 months to relocate and work from our central Brisbane office.
- Quarterly Social Events: We value connection. Join the team for regular off-site social events and team-building days.