Marketing Manager

4 Seasons Orlando, Florida, United States Marketing

About this position

Description:

The Marketing Manager is responsible for developing, implementing, and overseeing marketing strategies to promote our HVAC, Plumbing, Electrical, and Gas services. This role requires a combination of strategic thinking, creativity, and analytical skills to drive brand awareness, generate leads, and increase sales.


Key Responsibilities:


• Develop and execute comprehensive marketing plans aligned with business objectives.

• Conduct market research to identify target audiences and understand customer needs.

• Develop and manage marketing campaigns across various channels (digital, social media, print, etc.).

• Analyze marketing campaign performance and adjust strategies accordingly.

• Manage marketing budget and allocate resources effectively.

• Build and maintain strong relationships with internal and external stakeholders.

• Oversee brand development and management.

• Collaborate with sales and product development teams to ensure alignment with marketing efforts.

• Measure and report on marketing performance metrics.


Requirements:

• Bachelor's degree in marketing, business administration, or related field.

• Minimum of 5 years of experience in marketing or related field.

• Strong understanding of marketing principles and strategies.

• Proficiency in marketing analytics and reporting tools.

• Excellent communication and interpersonal skills.

• Strong leadership and team management abilities.

• Creative and innovative thinking.

• Must pass a drug test.